Therefore,the enterprise should try to use lateral thinking to perform horizontal marketing under this background,that is,making the development of marketing cultivation of "non-consumption market" as the direction,changing the product or service and the way of providing so that new kind of market with new application.
在这样的背景下,企业就应该学会运用横向思维进行水平营销,即以开拓"非消费市场"的营销创新为方向,对产品或服务及其提供方式作适当的改变,以使之产生新用途、新情景、新目标市场以开创新的类别,从而重组市场,进而帮助企业发现更多的市场机会并能够持续的盈利。
The principle and important applications of lasers and optoelectronics in health care treatment and biology are reviewed,including optical biopsy,nonablative optical treatment and biophotonic technology.
重点介绍了:(1)用于组织病理诊断的光活检技术,其中包括光活检的发展历史、技术优点、研究现状,以及荧光光谱和成像技术等实用光活检技术的临床应用;(2)非消融性光疗的基本作用机制和研究进展;(3)扫描共焦显微术、多光子荧光显微术、近场光学扫描显微术和光镊等显微生物成像技术的工作原理和应用。