brand的词源

英文词源

brand

brand: [OE] A brand was originally a ‘piece of burning wood’; the word comes from West and North Germanic *brandaz, a derivative of the same base (*bran-, *bren-) as produced burn, brandy, and perhaps broil. In the 16th century it came to be applied to an ‘(identifying) mark made with a hot iron’, which provided the basis for the modern sense ‘particular make of goods’, a 19th-century development.

A specialized (now archaic) sense of the word in English and other Germanic languages was ‘sword’ (perhaps from the flashing sword blade’s resemblance to a burning stick). This was borrowed into Vulgar Latin as *brando, and its derived verb *brandīre came into English via Old French as brandish [14]. Brand-new [16] may be from the notion of emerging pristine from the furnace.
=> brandish, brandy, broil, burn

brand (n.)

Old English brand, brond "fire, flame; firebrand, piece of burning wood, torch," and (poetic) "sword," from Proto-Germanic *brandaz (cognates: Old Norse brandr, Old High German brant, Old Frisian brond "firebrand, blade of a sword," German brand "fire"), from root *bran-/*bren- (see burn (v.)). Meaning "identifying mark made by a hot iron" (1550s) broadened by 1827 to "a particular make of goods." Brand name is from 1922.

brand (v.)

c. 1400, "to brand, cauterize; stigmatize," originally of criminal marks or cauterized wounds, from brand (n.). As a means of marking property, 1580s; figuratively from c. 1600, often in a bad sense, with the criminal marking in mind. Related: Branded; branding.

中文词源

brand（商标）：动物身上的烙印

brand源自古北欧语 brandr，表示“火、火光、燃烧的木头、火炬”等意思。单词brand-new中的brand用的就是其本意，用来形容刚做好的铁制品，意思是“刚出炉的”。西方知名白酒“白兰地”（brandy）本意就是“烧酒”。源自希腊神话传说中的英语习语Althaea’s brand字面意思就是“阿尔泰娅的柴薪”，指的是象征其子寿命的正在燃烧的柴薪，比喻生死攸关之物。

在古代，为了区分牲畜，牧场主往往会用烙铁在牲畜身上打上烙印。因此，单词brand在这种场景下衍生出火印、烙印的意思。而动物身上的烙印就是最早的品牌了，所以后来人们在表示商品的品牌时，依然沿用brand一词。

brand：[brænd] n.品牌，商标，烙印vt.给……打烙印，印商标于……，铭刻于

brandy： ['brændɪ] n.白兰地

brand-new： ['brænd'nju] adj.崭新的，新鲜出炉的

该词的英语词源请访问趣词词源英文版：brand 词源，brand 含义。

brand：商标、烙印

发音释义：[brænd] n.商标；品牌；烙印vt.打烙印于；铭刻于

词源解释：源自古北欧语 brandr（火、火光、燃烧的木头、火炬）

同源词：brandy（白兰地←烧酒）

在古代，为了区分牲畜，牧场主往往会用烙铁在牲畜身上打上烙印。因此，单词brand在这种场景下衍生出火印、烙印的意思。而动物身上的烙印就是最早的商标了，所以后来人们在表示商品的商标时，依然沿用brand一词。

词组习语：brand-new（全新的←刚出炉的铁制品）

brand：品牌

来自zero-grade 词根br, 加热，燃烧，词源同burn . 原指用燃烧的铁块给牲畜做记号，后指品牌。

brand：在…上打印记；指责，诬陷

同源词：burn, broil